Podcast’s bounce in popularity

According to Infinite Dial, 40% of the total respondents surveyed agreed listening to a podcast at least once, with 24% doing so every month and 15% doing so weekly. Podcasts and online radio programs have shown a significant growth in the last few years. Why podcasts are gaining so much popularity in the corporate world? Read the blog below to understand how podcasts are helping businesses generate leads, create a solid brand image and build brand loyalty and advocates.

Source: https://goo.gl/cY39KH

Sales Automation helps form accurate forecast

Sales Automation provides businesses with tools to accurately calculate the forecast based on opportunities, leads, quotes and orders. What other benefits do sales force automation software provide? Find out all this and more in the blog put together by the experts of Web Solution Centre, leading Web Designing Company in Delhi. Read More

Helping Google to Understand its Context For Displaying

When you use structured data to mark up content, you are helping Google in better understanding its context for displaying. Do you know you can mark up multiple content types in a single HTML or AMP HTML? Read the blog below to know the complete list of Content Types for which Rich Snippets can be used or visit Web Solution Centre.

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Measure ROI from Local SEO

The biggest problem local businesses conquer these days is evaluating the digital efforts to in-store visits. The blog here is filled to the brim with numerous parameters based on which you can measure ROI from local SEO. In case you need an expert advice you can visit Web Solution Centre.

Read More: https://goo.gl/RTHWEm

Testimonial Videos increase your brand image

Customer testimonial videos leave a great impact on your brand authenticity, perception, and sales growth. Read the blog below to know the major benefits of customer testimonial video and how it can influence customer buying decision. You can also visit Web Solution Centre for more information.

Small changes can leave huge impact

Small website design changes can leave a huge impact on your sales. So it’s always better to test repeatedly what’s working and what's not and what users will find more engaging and what not. These A/B testing tips curated by Web solution Centre can help you increase sales, leads, and Sign Ups.

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Google AdWords’ newest feature

Remarketing Lists for Search Ads will be the highlight of the web world this year. Announced officially in 2013, RLSA (Remarketing Lists for Search Ads) are yet to be fully explored by many marketers. But soon marketers will extract the benefits of this AsWords feature once they realize the true potential of RLSAs. Know what more Remarketing Lists for Search Ads can do, in this blog or visit Web Solution Centre.

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How to Make Maximum Use of Google Analytics 5

Google analytics is arguably one of the most powerful web analytics applications known to mankind. Adding cherry on the top is the fact that like most Google offerings, it is available for free. Version 5 of Google Analytics has just been launched and it rolled out with some fairly relevant user interface changes.

Google Analytics 5 compiled some of the best attributes of their analytics program and made it more easier to understand and operate with new organization and visualization features.

The SEO experts of Web Solution Centre, a reputed Website Development Company in Delhi have grounded some key ways that can help you get the most out of this version of Google Analytics. Now you can better track your site analytics information and hence improve your website's traffic, content, conversions and experience.

Now track your most important analytics data first: If there are some particular area (areas) of data you want to see first every time you login to your analytics, be sure to put it up there in the Dashboards area. They give you the luxury of creating multiple dashboards with multiple widgets. To create a new dashboard, simply just go under Dashboards in the menu bar of your analytics and then select New Dashboard. Then add your widgets. You can simply choose from widgets that can show you one specific metric. A pie chart comparing one or two metrics, a timeline of two or more metrics, and so on. You can also filter each type of widget.

Find out your most profitable marketing campaign: While monitoring our site analytics, one aspect that we necessarily want to find out about is our online marketing campaigns. From local search to social media marketing which ones are successful in terms of bringing traffic and conversions to your website. Google analytics 5's Advanced Segments feature can help you track these metrics.

To create an Advanced Segment, Click on the Advanced Segment dropdown and then tap on the New Custom Segment. If you want to track how much traffic you've got from local search directories, then name your custom segment as local search profiles and start putting the URLs of the sites you have profiles on.

Know Where your best visitors are located: Have you ever considered using Google, Facebook, Stumble Upon or other services for advertising? If not, then it might be a very overwhelming task to determine your target audience during your ad setups. Many of them will ask whether you want to target a specific country or publish your ad worldwide.

In Google analytics 5 simply look under your Visitors menu to see the Location demographics of your visitors. Here you can track worldwide statistics, including the average time spent by visitors on your website and bounce rate of visitors from different countries.

Learn what people are searching for on your site:  We are pretty much efficient in finding out what keywords would lead the visitor from search engine to your website. But have you tried to go beyond that and know what all your customers are searching for on your site?

If your website has a search box, go ahead and perform a search to see the URL of the search results. As an example, my blog’s search results URL is http://kikolani.com/?s=blogging. Once you have this for your site, click on the settings wheel icon in the top right corner of your Analytics menu bar and find your Profile Settings. Under Site Search Settings, select the option to Do track Site Search and enter s as the query parameter (or the one that fits your site’s URL structure).

These are 4 awesome things you can do with your Analytics 5.

SEO Statistics to know in 2017

Have you ever given a serious thought to the relevance of Search Eengine Optimization. I know you have but lets us take you back to the main ideology behind the concept, its importance to the online companies and webmasters. Generally, internet is all about creativity and a major factor is search rankings. Is your site floating alone in the online space? Or is your site a bright shining, well connected hub? How and why does this affect your rankings in the search engines?

Well let us answer all these questions with a simple equation: Relevance + Importance = Score.
Relevance- It entails on-site optimization. It tells how well does every component of your page align with the term being searched.

Importance- It tells how well connected your site is to the rest of the web? What other sites directs to your page as an authority on this subject.

They both when combined gives a search engine ranking to your website. Web Solution Centre, best Website Designing Company in Delhi can help you improve search engine rankings for your website by adopting customized SEO solutions.

Now let's take a look at some astonishing SEO statistics that might change the outlook of Web Analytics.

1. Google has reduced the number of organic blue links displayed as the result of a search from 10 to 8.5, on average. (Searchmetrics, 2016)

2. High quality content and link building are the two most important indicators adopted by Google to rank your website for search. (Search Engine Watch, 2016)

3. Long written and detailed content of over 1,000 words incessantly receives more shares and links than shorter form content (Moz, 2015)

4. Internet marketers see SEO as becoming more effective, with 82% reporting effectiveness is on the rise and 42% of this number stating effectiveness is increasing significantly. (MarketDive, 2016)

5. 72% of consumers who did a local search online actually visited a store within 5 miles. (WordStream, 2016)

6. 58.5% of all websites globally that use a Content Management Systems (CMS) tool use WordPress as their development platform as of December 2016. The second most popular CMS platform is Joomla at 7.2% marketshare, followed by Drupal at 4.8% marketshare. (W3Techs, 2016)

7. Redesigning and republishing old blog posts and articles with fresh content and images can lead to increased organic traffic by 111%. (Backlinko, 2016)

8. Social media sites accounted for 2.8% of website visits in Q2 2016. (Search Engine Watch, 2016)

9. Facebook accounted for 61% of all website visits generated on social media sites in Q3 2016. (Merkle, 2016)

10. Google accounts for over 76% of all global desktop search traffic  and over 94% of all mobile/tablet search traffic globally (NetMarketShare, 2016)

With the constant updates and changes to Google's optimization criteria it is important to take into consideration these SEO Statistics for 2017 success.

Influencer marketing is trust building

Influencer marketing is the new marketing model that allows brands to establish a relationship with customers and develop trust. Know what influencer marketing is all about and what all you can do to make sure of its success in this bliog or visit Web Solution Centre.